Community outreach
Mobile River Care Unit (MRCU)
The MRCU is a mobile and interactive river
education centre on wheels. Launched in
March 2011, the MRCU visits schools and
other public venues to train and encourage
students and members of the community to
play an active role in protecting Malaysia’s
rivers. Each training session takes half a day,
and each group is expected to follow up by
initiating an environmental project. Projects
may include recycling, composting or testing
the water quality of a local river.
MRCU 2013-2015 highlights:
• 61 educational institutions visited
• 35 community groups engaged
Measuring our progress:
Surveys are conducted at every MRCU
Roadshow. These are used to assess how
effective the training sessions are. We also
monitor progress on group environmental
projects.
W.A.T.E.R Project River Carnival
This outreach event provides a funway for local
communities to learn about river conservation.
The GAB Foundation has organised four River
Carnivals in Selangor and Perak since 2009,
and these have engaged approximately 6,000
people to date.
River Carnival highlights:
• Around 6,000 people educated through
Carnival activities
• The biggest River Carnival so far was
held at Zoo Negara in 2013
• 2,000+ people attended Perak’s first
River Carnival at Sungai Kinta, on World
Rivers Day 2014
Measuring our progress:
We measure the impact of the River Carnival
in terms of the support GAB Foundation
receives from media and government
agencies, and by determining how well our
messages are being conveyed to the public.
In a survey (random sampling) of 100 people
at the 2014 Sungai Kinta River Carnival, 78%
of respondents said they have learned more
about the importance of river conservation.
Sungai Kinta River Care Education
Centre (RCEC)
TheRCEChasbeensetupbyGABFoundation
in recognition of the local communities effort
to maintain Sungai Senam, Sungai Buntong
and Sungai Kledang tributaries. The Centre
is equipped with tools to test water quality
and resources to support local educational
programmes on river rehabilitation and water
conservation. We measure the RCEC’s
impact by the number of projects initiated by
the communities we have trained.
RCEC highlights:
• Perak’s first RCEC launched on 7 June
2015 in celebration of World
Environment Day
• Worked with 14 communities to date
Project impact to date:
6 community activities initiated in 2014 with
RCEC’s support
GUINNESS ANCHOR
BERHAD
pg
.
36
